the positioning effect
From Vague to Magnetic: sell out your offer this september
Make the most of the summer and prepare for a sell out September with the Positioning Effect Summer School.
Join this 6-week summer school to create a clear, compelling offer that speaks to your audience and gives you the confidence to sell it.
Summer intake starts July 18 - limited to 10 spaces.
This is for you if….
✔️You want a sell-out September
✔️ You want to raise your prices
✔️You keep changing your offers
✔️You’re feeling confused and need clarity
✔️You find it hard to sell yourself as a service
✔️You’ve got an offer that’s not converting
✔️Your offers are not consistent across your socials and your website
“The number of approaches and bookings I get from LinkedIn has risen significantly, so much so I have taken the leap and set up a limited company.”
Why join today?
Start in July and you’ll be ready for your best month yet in September. By attending the Summer School, you can enjoy the summer, knowing you’ve got an amazing offer that your clients will love.
Don’t wait until September to find out what you already know - your offer needs work now and the longer you put it off, the further away that golden month of sales will be.
Why put it off? Take up the challenge. Take action. Join today!
“In 90 minutes Claire helped me extract who my ideal client is (something I’ve been struggling to articulate for far too long). Now I’m connecting with the people I really want to work with. ”
What Is the Positioning Effect: Summer School?
A small-group programme (max 5 people in each group) designed to help you define your offer, stand out from the competition, and create a message that sells.
If you’ve been confused about how to sell you offer or chopping and changing between offers, this is your chance to refine, simplify and get confident with how you talk about what you do.
How It Works: Week-by-Week Breakdown
Week 1: Clarity & Diagnosis
✔ Define goals, understand your market and identify your ideal client
Week 2: Shaping Your Offer
✔ Tighten up your offer, plug the gaps, and align it with what clients need
Week 3: Messaging That Attracts
✔ Create confident, clear messaging you can use anywhere
Weeks 4–5: Implementation
✔ Test your new messaging in real conversations, proposals and content
Week 6: Review & Refine
✔ 1:1 review session to troubleshoot, tweak and lock in your message
What You'll Get
3 x 90-minute online group sessions
1 x 90 minute review session
Accountability and support throughout
A tried-and-tested process that gets results
A small, safe group of like-minded business owners to test ideas and share honest feedback
A clear, confident pitch you can use across your website, emails, and conversations
Cost: £325 + VAT
Discover Your Positioning Persona
Not sure where you stand with your offer clarity and confidence in selling? Take our quick quiz to find out which of the four positioning personas best matches you from the Quiet Doubter to the Stand Out Seller. This insight will help you understand your current strengths and the key areas to focus on, so you can confidently position yourself for success. Ready to get clear and confident?
About Claire Best
Hi, I’m Claire Best. I’ve helped service-based businesses refine their offers and fill their diaries with marketing that actually works. I bring clear thinking, practical strategies, and a no-fluff approach. If you’re ready to move from “meh” to magnetic, you’re in the right place.
But don’t just take my word for it…….
“Claire brings a rare blend of warmth, insight, and strategic clarity. Her thought-provoking questions, paired with her supportive accountability nudges, helped me gain clarity, stay focused, and keep moving forward. I’m genuinely excited about what I’m working on now!”
Dates & Booking
Starts: Wed 16th July 2025
Sessions: Online via Zoom
Limited to 5 spaces for each group
FAQs
What if I can’t attend all the live sessions?
Recordings will be available, and you can submit your questions before the session.
Do I need a finished offer?
To get the most out of the sessions, this is about refining or reshaping an existing offer. If you’d like support with the launch of a new service, then please get in touch.
What happens after I book?
You’ll receive a welcome email with dates, links, templates and next steps.
If you want to feel confident in your offer and ready to hit the ground running this September…
Let’s make this summer count and let’s have the best September ever!