Finding Your Ideal Customer Series. Article 4 : Creating the Perfect Customer Profile
In the final article in this series of ‘Finding Your Ideal Customer’ we look creating a customer profile and using it to drive marketing success.
Finding Your Ideal Customer Series. Article 3 : 4 Ways to Describe Your Audience
In the third in the series of ‘Finding Your Ideal Customer’ we’re looking at different variables to describe and differentiate your audience.
Finding Your Ideal Customer Series. Article 2 : 5 Ways to Identify Your Ideal Customer
In the second in this series of ‘Finding Your Ideal Customer’ we look at the 5 ways to explore possible customers and hone in on your ideal customer.
Finding Your Ideal Customer Series. Article 1 : 5 Reasons Why It's So Important
In the first in this series of ‘Finding Your Ideal Customer’ we look at the 5 main reasons it’s important to focus on an ideal customer and what the benefits of having an ideal customer are.
3 Massive Impacts with 3 Simple Questions
A strategy doesn’t have to be complex, in fact the simplest ones are often the best. In this blog we explore the positive impacts of having even the simplest of strategies.
How Are Companies Marketing In The Current Climate?
One silver lining that I’m finding is having some time, although not as much as I thought I would (!) to reflect, read and interact with different small businesses, understanding how they are navigating these uncertain seas.
The Importance of Keeping Your Website Content Updated
Why do you need to keep your website content up to date? Our latest blog, guest written by SEO specialist Helen Say, reveals why planning for regular website content creation is vital for getting you noticed.
5 tips for creating a great website
Having just published my new website and with both client and marketer hats on, I've seen designing a website from lots of angles and learnt along the way. Here's 5 top tips for creating your own great website.